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Case Study : Outcast TV
Client:
Outcast TV
Project:
Customized Mobile Video Platform & Narrowcasting Service
Industry:
Entertainment
Challenge:
- Required a robust content delivery platform to create personalized video content for web and mobile users across devices and networks.
- Develop customized video service and underlying payment system
- Integration with multiple touch points in modern technology, encompassing WAP, Video Delivery, Content streaming, MMS and billing.
Solution
- Tanla Mobile developed customized platform which allowed seamless integration of audio and video segments in practically limitless combinations
- The videos are delivered to recipients via WAP across any operator network
- Comprehensive billing layer to track transactions and delivery success rate
Result
- The BuzzMyGoat customized video service was launched successfully at GSM Mobile World Congress 2008
- The service has already generated interest from major brands and publishing houses



