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Case Study : Outcast TV
Client:
Outcast TV
Project:
Customized Mobile Video Platform & Narrowcasting Service
Industry:
Entertainment

Challenge:

  • Required a robust content delivery platform to create personalized video content for web and mobile users across devices and networks.
  • Develop customized video service and underlying payment system
  • Integration with multiple touch points in modern technology, encompassing WAP, Video Delivery, Content streaming, MMS and billing.

Solution

  • Tanla Mobile developed customized platform which allowed seamless integration of audio and video segments in practically limitless combinations
  • The videos are delivered to recipients via WAP across any operator network
  • Comprehensive billing layer to track transactions and delivery success rate

Result

  • The BuzzMyGoat customized video service was launched successfully at GSM Mobile World Congress 2008
  • The service has already generated interest from major brands and publishing houses

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