
More than most, the music industry has seen dramatic changes over the past 10 years. Customers don’t rush to their local retail outlet to buy their favourite new album, when they can get it online. This has given rise to file sharing or swapping, where one can download high quality music at low, if not free, prices. This may be good for consumers, but has given music labels and retailers a real headache.
To address these issues, Tanla offers complete services that include content management platforms, social networking applications, mobile payments and messaging, letting entertainment monetise content, encouraging content cross sales and building of customer communities.
Our Content Management platform supports the hosting, presentation, billing and delivery of content, including full-track music downloads, games, video, pictures, animations and text to mobile phones using multiple content formats and technologies including SMS, MMS, WAP and 3G. The platform also enables content cross-sales, user-generated content and the building of customer communities.
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Tanla Mobile Marketing and Advertising Guide
The guide aims to offer step-by-step guidance to agencies and brands about how to design, launch and manage mobile marketing campaigns.
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Lime Communications
On-pack promotions of Vanish & Woolite, with the DVD release Desperate Housewives, the “Dirty Laundry” edition.
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