t a n l a
Connecting
people and things
Digital Marketing
Mumbai

Job Description:

  • Develop social media plans for Tanla & its subsidiaries.
  • Responsible for always on content creation & establishing creative best practices.
  • Responsible for leading the growth of our social media channels.
  • Develop and execute engaging campaigns across their platforms and capture different consumer insights.
  • Review and analyse social media KPIs to identify trends and key insights, creating monthly & annual reports for social media.
  • The candidate will oversee day-to-day social media and community activities including coordinating & creating content to support daily posts, moderating online community discussions, and responding to comments on the various social media platforms and to community inquiries.
  • Implementing customer marketing & employer branding campaigns across social.
  • Basic level website management, SEO  & SEM
  • Basic level knowledge of marketing automation platforms

The Successful Applicant

  • 4+ relevant years of social media experience preferably in B2B / SAAS organizations.
  • Strong knowledge of best practices for organic growth across social channels.
  • knowledge of tools like Social Bakers, TalkWalker, Hubspot
  • Proficiency in social media platforms like LinkedIn, Twitter, Facebook & Instagram.
  • Has basic knowledge of website tools like GA4, Wordpress etc
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